Use of information technologies to gather, store, analyze, and access data to help managers make decisions about their business and the way they serve customers. Data mining, personalization, recommender systems.
Section 060 LEC (56351)
Time: 05:45 P.M. - 09:05 P.M.
Room: CarlSMgmt L-114
A-F only; prereq [6040 or 6050 or MBA 6240], MBA student