Carlson School of Management

ENTR 6021 Preparing and Implementing the Business Plan

Students work collaboratively to develop/implement business plans for a business venture launch via startup or acquisition. Student teams present aspects of their business plan: "elevator pitch," company mission, product/service value prposition, market segmentation, competitive analysis, strategy, marketing plan, financial projections. Students comment on each other's plans.

Spring 2014

Section 060 LEC (56416)

2 credits

A-F only; prereq MBA student

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