Carlson School of Management

Carlson School Wins International Health Case Competition

04/24/2014

Carlson School Part-Time MBA student Bryana Mayer ('15 MBA), and Full-Time MBA students Tarun Jain ('15 MBA), and Svetlana Sandberg ('15 MBA) won first place in the Business School Alliance for Health Management Annual Competition "Creating Value in Healthcare Using Health Information Technology" on April 20 in Nashville, Tenn. The team prepared a case study on an entrepreneurial strategy that utilized health care information technology to create value. In only its second year participating, the Carlson School bested teams representing 10 business schools from across the country.

The three team members each brought real-world medical industry experience to the team. Both Mayer and Jain applied lessons from their courses in the Carlson School Medical Industry Leadership Institute (MILI) to compose their entry.

"I appreciate the opportunity to learn from students with a wide range of education, work, and life experiences. I believe capitalizing on our varied backgrounds and using the skills acquired in MILI courses like the MILI Valuation Lab, gave us a competitive advantage over other teams," says Mayer.

The entrants were judged on the comprehensiveness of research supporting the case, the clarity of problem identification, overall strength of analysis, and consideration of key risks and uncertainties. The competition judges represented six of the competing schools. The Carlson School won second place in last year's competition.

"This win demonstrates the Carlson School's medical industry MBA program is one the best and most innovative in the nation," says Professor Stephen Parente, director of MILI. "No other school competing has consistently ranked this high in the competition for multiple years. With competition from Harvard, Berkeley and Duke, there should be no doubt Carlson MBA students perform at a globally elite level."

Mayer, Jain, and Sandberg were awarded $10,000 from BAHM for their win. The Haas School of Business, Duke University's Fuqua School of Business, and Harvard Business School were among the competitors.

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