Advanced Business Communications for Executives

 
Making Persuasion and Influence Work

 
April 28–29, 2010

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Overview

 
Participants will learn tips, techniques and best practices for communicating persuasively and effectively in an increasingly diverse, global, team-oriented, and time-starved business environment.


Specifically, attendees will strengthen their mastery of multicultural communications, fast-paced and limited-attention span communications, in addition to creating and leading team presentations. Attendees will also have the opportunity to participate in an improv module that shows them how to “think on their feet,” and enhance their ability to be persuasive “in the hot seat.” A special area of focus will be persuasive communications with executive level management.


Objectives
  • To further develop executive communication skills that result in strategic, precise, persuasive, and motivating messages
  • To explore a variety of tips, techniques, and “best practices,” ranging from the development of a persuasive presentation to the actual delivery of a message
  • To identify and strategize possible solutions to real world business communication challenges in our changing, time-starved business world
  • To practice techniques for surviving and thriving in the hot seat with difficult audiences
  • To apply global strategies when communicating across various mediums in multicultural groups/teams

Who Should Attend
Senior executives who want to further develop their strategic communication skills (President, Vice President, Director, and Senior Manager).

Key Topics
  • Communication changes and shifts
  • Best persuasive communication practices
  • Communicating “up” strategically
  • Thinking on your feet
  • Surviving in the “hot seat”
  • Delivering team presentations
  • Maximizing presentation technology
  • Practicing meeting and facilitation techniques
  • Communicating globally

Teaching Approach
Two nationally recognized communication coaches with extensive experience in corporate communications team-teach this two-day program. The interactive learning approach provides a framework for each participant to learn new concepts, consistently apply them in an engaging way, and obtain feedback from instructors and peers in small group settings. Participants learn to recognize their strengths, learn timesaving techniques to enhance their communications, and gain experience applying new best practices.

Tuition

$2,500


Quantity Discount
 

A discount of 15% will apply to registrations of three (3) or more people from the same company registering as a group for the same specific program. Please note that this offer is contingent upon all registrants enrolling in the same program having the same start date. Program cancellations and program transfers affecting the minimum number of people enrolled in the program for which the discount applied will void the discount.

 
Cancellation / Transfer Policy


Location
Executive Education
Carlson School of Management
University of Minnesota